Tuesday, August 11, 2009

CI as duct tape

Ever watch the Canadian comedy series (eh!) The Red & Green Show? http://tinyurl.com/l7d7j..many of my new American friends always bring that up when they discover how I say my "o's" and once they realize I'm not from Minnesota.

This show demonstrates amazing makeshift problem solving and technical solutions often times using a large dose of duct tape - a sticky, strong, simple, flexible product.

Duct tape is a great metaphor: easy to find, easy to connect A to B, layers make it stronger, easy to shape, can use for many things (Strategy, Bus Dev, Innovation, Operational Improvements, Marketing Tactics, etc.), comes in basic gray color so it may not stand out, etc.

It's a grass roots, democratic tool anyone can use so get your entire organization doing it. Don't wait for expensive solutions. Rig up back-woods systems that get all the information flowing to you (called relationships), experiment with sticking A to B in different scenarios, and by all means have some fun while you are at it.

I can think of far worse fates than to be called "the duct work guy".

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